David Belando is a Creative Art Director and a multidisciplinary Designer based in Madrid.

With over 15 years of experience, David has worked for many business areas like entertainment, technology, luxury, health and wellness, music, art, academic and architecture. Some of his work has been recognized through awards, book publications and exhibitions in art galleries.

David has been working the last 7 years at HBO and Warner Media.Discovery subsequently as an Art Director and Creative Designer. From HBO role position David has worked closely with the most important companies on Entertainment and Tech areas like Vodafone, Samsung, Apple, Google, Play Station or Disney.

D’s creative process revolves around the search for a concept, creating the foundations to a good project. He values the power of simplicity, to create ideas that are clear and concise, careful to details and demanding the audience's attention.

From global brands to small business and agencies like WARNER BROS. DISCOVERY / ATRESMEDIA / HBO / IE BUSINESS SCHOOL / ARDE LONDON / DEAR LEO / LISBON ARCHITECTURE TRIENNALE / SÖMA / HARMONIA LABS.

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Expertise.

  • A Creative Director is the visionary who orchestrates the creative symphony of an brand. Developing original concepts that align with the brand, leading diverse creative teams, ensuring brand consistency across all content, overseeing the production to bring ideas to life, and maintaining a strong client relationship.

    The ultimate aim is to blend artistic creativity with strategic thinking to produce captivating campaigns that leave a lasting impression.

  • If you're starting from scratch, or need to refresh your brand image. Branding is essential to creating a memorable and distinctive online presence. This includes the creation of a logo, color palettes, typography and other visual elements that embody the essence and values of the brand, reinforcing user recognition and trust.

  • Advertising campaigns are a comprehensive blend of strategy, creativity, and analytics, starting with in-depth market research and strategic planning, followed by the creation of a unified message and visuals that resonate with the target audience. We then execute the campaign across carefully selected media channels, continuously analyze performance metrics, and conclude with a post-campaign review to measure success and gather insights, all with the goal of driving brand growth and customer engagement.

  • This process consists of setting a coherent visual direction and aligning all graphic elements with the brand's vision and identity. This involves overseeing the creation of images, videos and graphics to ensure a harmonious and captivating visual experience.

  • UI design focuses on the visual aspect of a website. It involves creating graphic elements, icons, buttons and layouts that offer an aesthetically pleasing and intuitive experience for your future users. UI design enhances a brand's personality while ensuring fluid navigation and optimal user-friendliness.

  • A digital design system is a coherent set of rules, components and visual guidelines that ensure design consistency and flexibility across all pages of a website or application. This will make it easier for you to manage and update the design while maintaining a strong brand identity.

☺Currently available for new projects.